Fitness Business Asia: Creating industry-leading concepts and ‘Rockstar’ instructors with Tracy Minnoch-Nuku

 Check out the podcast here!

Tracy is the co-founder of Fire Fitness in KL, Malaysia and has 30 years of experience in the fitness industry (20 years in Asia).

Having first entered the scene here to help set up Les Mills in APAC, Tracy has gone onto big things in the scene including setting up FIRE and becoming a global ambassador for WIFA (The Women in Fitness Association).

In today’s episode…

1. Setting up FIRE in Kuala Lumpur, Malaysia

2. Running up numerous concepts under one studio

3. Recruiting for a market leading studio

4. Creating rock star instructors

5. Keeping standards high

6. Does an MBA help launch and set up a studio