

A memory popped up on Facebook the other day, of a Saturday morning just over 9 years ago when I delivered my first ever conference presentation. The room was packed with over 100 fitness professionals, many with infinitely more industry (and life) experience than me.
I remember feeling terrified...
May 1, 2019 The Women In Fitness Association (WIFA) is excited to announce they have partnered with Virgin ActiveSouth East Asia to on board forty-one women from Virgin Active SEA facilities as individual WIFA members. Fourteen women from Virgin Active locations in Singapore and...
Depending on where you are on your career path, there can be many points where you feel stuck or that you are not getting the support you need. Sometimes this can happen as you're transitioning to a new company, maybe worked for the same company for 10 years, but are in a new role, or starting...
WIFA is proud to feature two lovely ladies that are doing great things. Read on to learn about WIFA members, the women behind Rising Goddess Fitness, Marietta Mehanni and Nikki Williams!
Recently awarded Presenter of the Year 2018 and NZ Educator of the Year 2016, Marietta...
This year marks the sixth annual Canadian Fitness Industry Leadership Award. On March 14th, 2019, this award was presented to a Fitness Industry Council of Canada member who has, throughout the years, proven to be an industry leader. This individual is passionate about the wellbeing and promotion...
WIFA is proud to feature two lovely ladies that are doing great things. Read on to learn about WIFA members, the women behind Rising Goddess Fitness, Michelle Tenuta and Laurial Hides!
Michelle’s love of aerial fitness developed under circumstances not uncommon to many women. In...
Change is the only constant. In a world that is rapidly evolving, and with the all the challenges we face in our daily lives, how can mindfulness help? Here are three steps to a mindful practice to enhance your ability to make change a friend and use it as a tool to help you thrive.
The...
WIFA is proud to feature two lovely ladies that are doing great things. Read on to learn about WIFA members, Carmen Puyo and Tahnee Donkin!
Carmen Puyo began her journey in fitness at a very young age. She has been a group fitness instructor and personal trainer for the past...
BFS is thrilled to welcome Ruth Zukerman, co-founder of SoulCycle and Flywheel, for a special appearance to close out the interactive, immersive one-day Boutique Fitness Summit.
Closing out our full day of programming, Ruth will share her story and sign copies of her recently released...
WIFA is thrilled to announce we have partnered with POUND as a Copper Partner! WIFA's love for POUND began when we worked with them on our first, Fiercely Female event at FIBO USA. The energy that this female lead company gives to anyone it touches is intoxicating. Read...
There is always so much discussion and reasonings back and forth as to whether to stay on or get off the mat while teaching, and I’m sure this comes as a surprise – I have a LOT to say on this. The bottom line is, when you become a Yoga Teacher, while you are teaching it is not your...
WIFA is proud to feature two lovely ladies that are doing great things. Read on to learn about WIFA members, Sabrina Ursaner and Rue She!
Sabrina Ursaner is the Co-Founder and Co-CEO of Alignment Essentials, a health and wellness company spanning the fitness, self-improvement, and...