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WIFA's Ongoing Commitment to DEI Work Jun 22, 2021

In June 2020, WIFA Founder and CEO Lindsey Rainwater said: When I created WIFA I wanted a safe place for every single woman  in fitness to come and grow in her career, to network and be offered opportunities, and impact her community in a meaningful way. In the past year we put a lot of...

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The Future FIT PRO: 6 Steps to Level Up Your Leadership and Career May 04, 2021

A woman of influence and famous female leader, Eleanor Roosevelt, is credited to have said: “The future belongs to those who believe in the beauty of their dreams.” It may seem strange and be a struggle for you to imagine this as possible, after the year+ of discouragement and...

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5 Questions to Consider When Creating a New Product, Service, or Offer Apr 27, 2021

This Friday two brand new offers are joining the DSB line-up:

Both of these offers are *incredibly* affordable education opportunities for fitness and wellness business owners. Whether you’re a solopreneur creating your own platform, an instructor or...

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How to Drive Your Fitness Business Forward with Data Apr 20, 2021

The fear of failure can paralyze business owners from making changes needed to grow
their bottom line. Fortunately, we have access to more data than ever before, which
helps us uncover trends, identify growth opportunities, and navigate major business
decisions.

According to Gallup, businesses that...

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Yoga + Chronic Pain Apr 13, 2021

When I talk about using Yoga for chronic pain, please know this is not about how you can heal your pain through yoga. I think one of the worst things we can tell people with chronic pain is, “I have the solution” “I can fix you” because you’ve heard it a million...

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Let’s Talk Money Apr 06, 2021

Corporate Gym Setting To Commission Based Sales

“Two days after I graduated from college, I was thrown into this world where everything was  commissioned,” Lindsey said. “It’s one thing to start a job when you’re 22 and then say, this is your salary. Even if...

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Are You Ready to Livestream? Mar 27, 2021

It's been tough to avoid getting caught up in all the noise of studios and trainers moving their offerings online. We know you're itching to jump on the bandwagon...like... YESTERDAY! BUT... do you have an ACTION PLAN to create a high-quality production worthy of your brand? Putting up free...

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Setting Yourself and Your Team Up For Maternity Leave In An Empowering Way Mar 23, 2021

Over the past several months I have been gearing up for maternity leave. To start, I am incredibly grateful for the peers that I have within The Women in Fitness Association (WIFA.) I was able to freely share my pregnancy journey with them and feel supported from the very beginning. We are a...

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Why Get CEUs Online? Mar 16, 2021

Depending on who holds your certification, it can take 20–45 hours of continuing education per renewal cycle. Suffice it to say, that can be tough to keep up with.

When you think about all of the things you have to do day-to-day in life already, keeping up with your official continuing...

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What are your Wellbeing Strengths? Mar 09, 2021

As women & fitness professionals we give…a lot. We give support, energy, motivation, focus & time and it drains our tanks, now more than ever. To continue at this pace, we must give some energy back to ourselves. In the short term that energy can come in the form of a great workout...

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Feature Friday Mar 05, 2021

This week’s Feature Friday is highlighting WIFA Women, Ingrid Knight-Cohee and Anna Henwood!

As a Fitness Consultant in British Columbia, Canada, Ingrid specializes in inspiring individuals, corporate groups and sports teams to optimal health and performance through research-based...

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Feature Friday Feb 26, 2021

This week’s Feature Friday is highlighting WIFA Women, Cristine Kao and Debbie Bellenger!

As a global leader in IT, Cristine has a proven track record of using insights that accelerate business growth and healthier communities. She loves to find new markets and new ways to deliver...

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