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Special Edition Feature Friday: Welcome POUND!

blog feature friday fitness partnership pound wifa women in fitness women in fitness association women leaders womeninfitnessassociation Apr 12, 2019

WIFA is thrilled to announce we have partnered with POUND as a Copper Partner! WIFA's love for POUND began when we worked with them on our first, Fiercely Female event at FIBO USA. The energy that this female lead company gives to anyone it touches is intoxicating. Read on to learn more about POUND!


As a community, we believe that we have the ability to inspire a nation, to turn the fitness world on its head, and to truly find alternative ways to ROCK. We aspire to change minds before bodies and use beat and alternative movement to launch people to new heights of self worth, happiness and human connection. AKA, release their INNER ROCKSTARS. 

POUND® was created in 2011 by two women who were both recreational drummers and former college athletes. They relied heavily on stability-based exercises like pilates to keep their bodies aligned, symmetrical and lean, but were bored with routine and longed to reignite the fun in exercise. It wasn’t until they were forced to drum without a stool
and squat over the drum kit that they realized drumming and exercise could be one and the same. 

Led by co-creator and CEO, Kirsten Potenza, POUND® is currently taught by over 17,000 instructors in 70+ countries to hundreds of thousands of participants a week, making an active, supportive and passionate community. 

Visit the POUND website to get more information on their workout and certifications!