WIFA Discovers the Hottest New Speakers and Writers in the Fitness Sector!
When WIFA (The Association for Women in Fitness) launched the Speaker's and Writer's Academy as a pilot in June 2021, they didn't expect it to sell out in three days. They didn't expect ACE to award it with...
On episode 42 of WIFA Waves, Jennifer and Morgan talk all things Curves with Krishea Holloway and Amanda Merriam!
Krishea is the president of Curves North America and Oceania. She has worked her way from being a multi-unit Curves franchise owner to the top of the organization through dynamic...
Women Are Not Small Men: This Is How To Optimize Your Lifestyle For Every Stage
I haven’t started menopause yet, but I am definitely thinking about how to prepare my body for this phase of my life. I’m certainly no expert, but here’s what I’m focused on when I think about...
I am asked two questions a lot. Like, a lot.
- Do you have a simple and quick 10 minute morning mobility routine?
- What does your morning look like?
The answer to both is actually the same. But before I dive into the goods, let me quickly explain my thinking and how my...
With most people glued to their phones, today’s customer expects instant communication. If you’re not there for them 24/7, you risk losing them to a competitor. The solution for your fitness studio is real-time, direct communication with two-way text message ...
EuropeActive and the Women in Fitness Association (WIFA) have announced today, 8th March, International Women's Day, the signing of a Memorandum of Understanding (MoU) which lays down the terms in which both sector representatives will strengthen their international cooperation to ensure...
Social media is a powerful force in any marketing plan. More than 3.48 billion people are on social media, and it continues to grow in popularity each year. As the 30 million dollar fitness industry continues to grow, how will your center set itself apart?
Check out our 6...
